AlcoSense honoured at First Car Young Driver Road Safety Awards
Tuesday, May 03, 2016
AlcoSense has been awarded the First Car Young Driver Road Safety Awards Silver Award for Best Sustainable Intervention in road safety.
AlcoSense Breathalysers and AlcoSense Laboratories won the award for developing a range of breathalysers to help make drivers safer on the roads and cut down unintentional drink-driving; and for its efforts in raising awareness of the dangers of drink-driving the morning after. AlcoSense has helped take a little known issue in 2007 to a mainstream subject regularly featuring in the national media; bringing ‘morning after’ drink-driving into the minds of the majority of UK motorists and policy makers.
FirstCar magazine launched the awards scheme in 2015 to recognise the work of road safety professionals in seeking to reduce casualties among young drivers. The awards are presented by First Car in association with Road Safety GB.